where’s the love
Thursday, July 2nd, 2009
“D.O.A” is cool, I get it. The Young Berg’s of the game have rendered the vocal effect somewhat corny and rinsed out. The thing that irks me about this song isn’t the fact someone is speaking out against the overuse of the auto-tune, its the fact that the one doing it is Jay-Z. It’s just out of character.
Let me start by saying, I’m probably this continents biggest Jay-Z fan stan. From the age of around 13 I’ve been obsessed with everything Roc-A-Fella. I know this mans lyrics back to front, from the “In My Lifetime” single to present day, and regard him as the artist that convinced me to make a career of this rap music. But beside Shawn Carter’s music, what made him the God MC was he was simply the coolest cunt alive, who’s trendsetting in pop culture was unrivaled in the late 90’s and the larger part of this decade. He always had that overly nonchalant persona too, reiterating his point by telling cats he’s “not a rapper” and that he was using rap as a vehicle to get out of the drug game, though he was simultaneously penning verses better than anyone… ever. This made the purists look like disgruntled old heads who didn’t understand the new wave of Hip-Hop, and before you knew it Young Hov had the culture eating out the palm of his hand. (more…)
